PXG Marks 5th 12 months of Girls’s Golf Month with Expanded #SheGolfs Invitation to Play Amid Historic Surge in Girls’s Golf Participation
In partnership with First Tee, PXG continues its mission to raise ladies in golf, from the green to the entrance workplace
Scottsdale, AZ – June 1, 2025 — PXG, underneath the course of its Chief Advertising and marketing Officer (CMO) Renee Parsons, is proud to launch the fifth annual celebration of its #SheGolfs initiative for Women’s Golf Month this June. Anchored in a deep dedication to entry and fairness, the 2025 effort underscores PXG’s drive to develop the attain of golf to ladies of all backgrounds—by means of gear, mentorship, storytelling, and group.
The widespread effort arrives at a pivotal second in golf. In response to the Nationwide Golf Basis, practically 8 million ladies and ladies performed golf on a course in 2024—up 41% since 2019 and the very best stage of participation since 2006. Girls now make up 28% of all on-course golfers, a file excessive, and have pushed roughly 60% of the web development in inexperienced grass participation over the previous 5 years.
From its inception, PXG has targeted on serving the golfer in entrance of them—creating top-tier golf gear tailor-made to a participant’s recreation, not their gender. This philosophy extends to PXG Attire, the place an ever-evolving line of high-performance and fashion-forward kinds meet the wants of girls throughout each side of the sport. PXG’s LPGA Tour presence, that includes a rising roster of elite professionals, additional displays the model’s unwavering assist of girls on the sport’s highest stage.
“Girls’s Golf Month offers us a strong alternative to shine a light-weight on the ladies’s recreation—to have a good time the unimaginable expertise, ardour, and progress we’re seeing and to increase a real invitation for extra ladies to step into the group,” First Tee Board of Governors Member and PXG CMO Renee Parsons said.
To kick off the month, PXG has introduced two #SheGolfs Awards given to game-changing ladies who’re championing participation in golf and making a distinction by means of their work and private efforts. Inside to PXG, the corporate acknowledges eCommerce Options Supervisor Shelby Martinek. An avid golfer, Shelby dedicates her private time to teaching First Tee youth. Serving to form the business along with her actions, PXG acknowledges Jess McAlister, Founder and CEO of CATALYST9, for investing in ladies by bringing Girls’s Golf Journal to the US in 2025.
Throughout the month of June, PXG may even deploy a collection of significant alternatives. Key #SheGolfs initiatives embrace:
- #SheGolfs Day to Play – Fifth 12 months Working: In what has turn into a cherished annual custom, PXG will as soon as once more provide all female-identifying workers a paid time off to have a good time the sport. Members will obtain #SheGolfs socks and a private notice from Renee Parsons as encouragement to hit the course—and share the place they stand of their journey.
- #SheGolfs Day to Play at Scottsdale Nationwide – In Partnership with First Tee: Constructing on a partnership launched in 2024, PXG and First Tee are collaborating on an unique #SheGolfs Day to Play at Scottsdale Nationwide Golf Membership. By means of an utility program, two First Tee alumnae (ages 18–25) and two PXG workforce members will likely be chosen for an in a single day golf and mentorship expertise. The occasion features a villa keep, world-class spherical of golf and a management luncheon hosted by Renee Parsons, alongside different dynamic PXG and First Tee representatives.
- #SheGolfs Invitation to Play – A Nationwide Social Competitors: Launching on June 16th, PXG is inviting ladies throughout the nation to petition to win an exclusive club and apparel fitting experience and round on PXG. Open to all feminine golfers, this social first effort encourages connection and the celebration of girls taking part in collectively.
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- Every member of the successful squad will obtain:
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- A full set of customized match PXG golf equipment & golf bag
- A brand new match for the course
- A complimentary spherical of golf at a neighborhood course (courtesy of PXG)
- A videographer to seize each swing, chuckle, and fist bump!
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- On PXG’s authentic publish, tag your foursome, @PXG, and @PXGApparel on Instagram.
- Use the hashtag #SheGolfs.
- For 10 bonus entries, shoot a brief video telling us why your foursome ought to win. Put up the video to your Instagram feed, once more tagging your foursome, @PXG, @PXGApparel and #SheGolfs.
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- #SheGolfs Product Bundle: PXG’s #SheGolfs icon—a logo of confidence, energy, persistence, and pleasure—involves life in a brand new limited-edition merchandise bundle. That includes the #SheGolfs Sleeveless Polo, Crew Socks, and award-winning Girls’s Gamers Golf Glove, the bundle is accessible on-line and in PXG shops. Purchases assist PXG champion and assist First Tee and its packages aimed to empower younger ladies and ladies by means of golf.
“#SheGolfs isn’t nearly taking part in golf. It’s about belonging. It’s about strolling into a professional store and seeing your self represented. It’s about strolling onto the tee field and figuring out you should be there,” Parsons added. “Right this moment and each day, PXG is inviting a motion. One the place ladies really feel not solely welcome in golf—however unstoppable.”
To be taught extra about PXG’s Girls’s Golf Month initiatives, go to www.pxg.com/womens-golf-month and observe #SheGolfs on social media.
ABOUT PARSONS XTREME GOLF
Based by entrepreneur and self-proclaimed golf nut Bob Parsons, PXG embodies his perception that each new product – from golf golf equipment to sport vogue attire – needs to be markedly higher. Each innovation ought to noticeably enhance your efficiency. And each second of affect ought to elevate your enjoyment.
Right this moment, PXG provides an entire lineup of right- and left-handed golf golf equipment, together with drivers, fairway woods, hybrids, irons, wedges, and putters, engineered to be customized match and constructed to each golfer’s distinctive specification. The corporate additionally designs and delivers high-performance golf and life-style attire and equipment.
PXG’s skilled employees contains Christiaan Bezuidenhout, Eric Cole, Jake Knapp, Patrick Fishburn, Zach Johnson, David Lipsky, Henrik Norlander, Chad Ramey, Mason Andersen, Cristobal Del Photo voltaic, Patrick Cowl, Brandon Crick, Seth Reeves, Augusto Nunez, Paul Barjon, Sebastian Cappelen, Kevin Dougherty, Ryan McCormick, Shad Tuten, Joey Garber, Nathan Petronzio, Celine Boutier, Linnea Strom, Mina Harigae, Auston Kim, Gina Kim, Megan Khang, Minji Kang, Kaitlin Milligan, and Christina Kim.
ABOUT PGA TOUR FIRST TEE FOUNDATION (“FIRST TEE”)
The mission of First Tee is to affect the lives of younger individuals by offering instructional packages that construct character and instill life-enhancing values by means of the sport of golf. First Tee is a 501(c)(3) nonprofit youth improvement group that’s supported by the PGA TOUR and plenty of different organizations, foundations, corporations and people. Over greater than 27 years, First Tee has reached hundreds of thousands of younger individuals by means of its community of 150 Chapters, 12,000 faculties and a couple of,000 youth facilities. Headquartered in Ponte Vedra Seaside, Florida, USA, packages are delivered in all 50 United States and choose worldwide places.
Press launch by: Leela Brennan, PXG VP, Model Communications and Engagement
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